Archive for April 2009

Marine Litter petition

SAS

SAS is calling on the Government to introduce and implement a National Marine Litter Strategy to stop the ever-increasing tide of rubbish washing up across our shores. SAS campaigners were joined by O’Neill team rider Sam Lamiroy and other pro surfers for the launch of the petition as it went live at:

Click here to sign the petition – http://petitions.number10.gov.uk/marine-litter/

We are calling on our supporters and the wider public to sign the petition calling for the implementation of a National Marine Litter Strategy, which will help protect the UKs coastline, oceans and waves for generations to come. Please sign the petition today if you can!

Surfers Path

Surfers Path

We placed our very first ad in Surfers Path and it’s out today!

This is exciting stuff here at Peeler, we can’t stop looking at our ad.

Look out for the ad, it’s toward the front of the magazine at the end of the ‘Land, Sea, Sky’ section.

Sun's out, shades on

Shades


Here’s the latest Peeler tshirt. You can never have enough pairs of sun spectacles.

Click here for mens
Click here for womens

Plastic Bag Wipeout!

Find out more at savethebay.org

Happy Earth Day

Earth Day, celebrated April 22, is a day designed to inspire awareness and appreciation for the Earth’s environment. It is held annually during both spring in the northern hemisphere and autumn in the southern hemisphere. It was founded by U.S. Senator Gaylord Nelson as an environmental teach-in in 1970 and is celebrated in many countries every year.

The United Nations celebrates an Earth Day each year on the March equinox, a tradition which was founded by peace activist John McConnell in 1969.

10% off!

Freshly Peeled


Freshly Peeled has launched to bring you all the latest news, interviews, articles, etc. about Peeler, surfing and our planet.

To celebrate the launch of Freshly Peeled we’re giving away a 10% discount off all Peeler products when you sign-up to the Freshly Peeled newsletter.

Click here to recieve the Freshly Peeled newsletter

A sneaky peek into the future… Amongst other things we’ll be launching a Freshly Peeled e-magazine, featuring all the articles from the Peeler/Freshly Peeled website and more.

Something Fishy?

Will we see the end of most seafood by 2048?

The End of the Line, the first major feature documentary film revealing the impact of overfishing on our oceans, will have its world premiere at the Sundance Film Festival in the World Cinema Documentary Competition. Sundance takes place in Park City, Utah, January 15-25, 2009.

In the film we see firsthand the effects of our global love affair with fish as food.

It examines the imminent extinction of bluefin tuna, brought on by increasing western demand for sushi; the impact on marine life resulting in huge overpopulation of jellyfish; and the profound implications of a future world with no fish that would bring certain mass starvation.

Filmed over two years, The End of the Line follows the investigative reporter Charles Clover as he confronts politicians and celebrity restaurateurs, who exhibit little regard for the damage they are doing to the oceans.

One of his allies is the former tuna farmer turned whistleblower Roberto Mielgo – on the trail of those destroying the world’s magnificent bluefin tuna population.

Filmed across the world – from the Straits of Gibraltar to the coasts of Senegal and Alaska to the Tokyo fish market – featuring top scientists, indigenous fishermen and fisheries enforcement officials, The End of the Line is a wake-up call to the world.

Source of text from End of the Line website – endoftheline.com

The Hoff!

Meyerhoffer

We’re always interested in Innovation and Evolution, and have stumbled upon a new style of board from a company called Meyerhoffer.

The board pictured above ‘The Meyerhoffer’, is possibly the most radical design innovation in longboarding for a generation.

Maverick designer, Thomas Meyerhoffer, is renowned for his innovative product designs including the Apple eMate – the innovative predecessor of the famous Apple computer designs of the late 1990′s.

His quest was to merge industrial design processes with his passion for surfing. Using the natural world as an inspiration, “the resulting shape is organic and fluid which seems to fit the wave better. Instead of surfing the wave, the wave surfs you. The board integrates with the wave seamlessly. You become one with the wave.”

Meyerhoffer
The purpose? “The three main sequences of longboarding – turn, glide and nose riding – are pushed to a higher level. The shape with its different sections has been designed to give you something unique. The total experience is a board that is faster, turns better and delivers a higher level of surf experience”.

We haven’t tested out the board yet but have seen the board in real life and it’s amazing.

Click here to find out more at meyerhoffer.com

Eden Surfboard

Eden Surfboard
Eden boards and leading UK surfers Mark Harris and Tassy Swallow.
Photo by Sam Morgan Mooore/Apexnewspix.com

Story from The Surfers Path:

The revolutionary new Eden surfboard was launched today (March 19) at Fistral Beach in Newquay and proved a winner with two top surfers.

Leading British professional Mark “Egor” Harris and junior British surfing champion Tassy Swallow took to the waves on the new boards and praised them for their green credentials and performance in the water.

Mark said: “It felt good and I can see these boards being popular with surfers. We spend a lot of time on the beach and in the sea and surfers have been campaigning to clean up the oceans for years. This board goes hand-in-hand with that philosophy.”

After trying the board for the first time, Tassy said: “It’s a really good board, it worked really well. It feels a lot more buoyant in the nose, which makes it easier to catch waves. It will really catch on when people realise that it’s as good as a regular board.”

Next week, Tassy is due to take her new Eden surfboard to the International Surfing Association World Junior Championships in Ecuador.

Mark Beeley, Eden’s Retail Director, said: “After five years in development, we’re delighted to launch the new Eden surfboard in the beautiful spring sunshine on Fistral. This is the chance for surfers to own not only one of the most sustainable surfboards in the world but one which has the endorsement of two top surfers.”

“This is a real Cornish success story, the Eden team championing the idea, local companies developing innovative technology and then being able to sell it at a very competitive price.”

The ultimate in sustainable surfboards is made from more environmentally-friendly materials than those used in conventional board production.

The board’s national launch today is the result of a five-year collaboration between the Eden Project and three other Cornwall-based companies – Homeblown, Sustainable Composites and, more recently, Laminations.

The eco-board idea began after a giant balsa tree toppled in Eden’s Rainforest Biome, leading Eden team members to discuss what could be done with the spare timber.

There followed several years of hard development work to figure out how to reduce a reliance on petroleum chemicals used in conventional surfboard production and produce a surfboard made with more sustainable materials.

Eden linked up with Homeblown who developed a new foam core (or blank), 15-20 per cent of which is from plant-derived material.

Alongside this Eden worked with Sustainable Composites who developed a resin made almost entirely from linseed oil yet giving all the qualities of traditional oil-derived coatings.

These revolutionary ingredients have been combined by local board manufacturer Laminations to produce the Eden surfboard.

The result is a board in which more than 50 per cent of the materials used by weight are from renewable sources. This is a significant step on from traditional boards which are largely made from oil-derived products.

Before the launch, the prototype board has been extensively tested by champion surfers to make sure that being more sustainable didn’t compromise performance.

The Eden surfboard is available now from the Eden Project web shop (www.edenproject.com/shop) in a variety of styles that can be tailor made to your own specification from as little as £365.

Throughout the summer these boards will be available to try at a number of surf events being organised by Surfers against Sewage (www.sas.org.uk).